A models book/presentation
Attention is king and the point of any book so I am not sure
if I could break down a book/portfolio in the simple ways.
Printed form;
5 headshots 2 black and white
5 life style/ commercial 2 neutral clothing (weekend relaxed
look), all five colors,
5 editorial all of
these can be black and white.
6 Glamour/Fashion and have at least 3 styled item specific
shots. Split evenly on location/studio work.
A moment about online books, this is a super fast ever
changing arena, where time is a delay in ones day. No one is going to wait for
an image to load nor set through pages of yuck or broken links. This is the age
of the 10 second surfer that is all you get to pause their thinking and make
the job/assignment happen.
Online Forms of your book or presentation;
E-book form should have the same image count as a printed
book.
Website/modeling/agent sites ad in Tearsheets/Awards category section, no more than 150 to 500 images 800X800 monthly
updated with new and deleted activities, this should grow as your career goes
and be well maintained with no more than 25 1000X1000 pixel, main focus gallery
with the others in categorized galleries for easy viewing.
A good rule of thumb is a
30% ratio of black and white.
30% studio focused images.
70% location/style/item depending on the type of
modeling/acting one is both working in and inspiring to add.
About them movie files 5 is more than enough for any reels.
Social networking like LinkedIn, is a great place to
introduce yourselves its focus is on the profession, as such a great place to
build a fan base as well as offers. It focus is building a forum of
introductions directly to the people you want to be introduced to. It is
businesses approaching talent directly and talent approaching business
directly. Its very useful.
Twitter a right now approach to your life, your profession
and a free form of advertising, the moment they charge me for that I am gone,
it is right now.
Facebook/ Myspace/Twitter Social media sites have become the
tabloid of the common person.
Viewed as such you are a model/actor/musician/entertainer
from the moment your feet hit the floor in the morning to the movement you go
to sleep at night and with whom, is known. Be smart about what you post when
using these great attention getting venues. A tabloid is part of everyday life now.
A word about what that means; it is the proof that a
model/actor/musician/entertainers job/career is about you/them. This is
becoming a major factor of your success these are your best presentation of
you, your attitude is so important.
Negative attention is never as good as attitude. Life is
life be you first, the use of a tabloid is strong and is well, a negative in
form of advertizing. However; it can be a great attention getting venue, where attitude
rules.
Fan page or personal Facebook is a tabloid page first. Who what
when where all put together with opinions, friends and family as well as the
world. The instant Inquirer. From events
to dining habits and area you should invest caution in, when telling the world
what you are doing.
Please understand these are just my personal opinions about
the realities of what it is when you are building a portfolio, a book of your
work. From a career that has stretched Polaroid’s/ film and mailing the images at
post office, to the instant now of the cloud, these are just my opinions.
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